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Friday, July 16, 2021

The East Coast Diesel Nationals and Thoughts on Why Motorsports Competition Matters

Photo courtesy Diesel Motorsports

Tomorrow the East Coast Diesel Nationals will be underway. As you read this, teams and enthusiasts are packing their gear or already on the road. Promoters are setting up to make everything is fan-friendly, or tying sponsor banners along fences and talking with the media.

To give you an idea of the scope of the East Coast Diesel Nationals, here's a Diesel Army story about their 2017 event here. The Official Oil this year is Champion Blue Flame Diesel Oil, which you may have read about in The Shop Magazine.

Diesel Motorsports is the official sanctioning body for this event. In addition to tractor pulling and drag racing in multiple classes, there's a Show 'N Shine and a Dyno competition. The full range of events can be found here.

THOUGHTS ON MOTORSPORTS RACING

Some of us have been involved in racing nearly all our lives -- many as fans, and later some of us as drivers, and still others as sponsors. What's evident is that there is much more to racing than simply trying to see who is fastest. There are economic benefits, social benefits and many other benefits not immediately observed.

In 2017 Automotive News published an insightful article on why racing matters. It begins with an anecdote about Henry Ford, who in 1901 beat the country's most famous racer in a 10-mile dash. One result of this victory was that it attracted investors into a fledgling company that has continued to this day.

The Automotive News editors were intrigued that whenever they had long discussions with auto industry leaders, somehow the conversation often drifted to racing. The AN editors came to realize that racing was itself a microcosm of the industry.

In 1963 Roger Penske significantly observed that racing is not about individuals doing magnificent feats. "You're dealing with a team sport here, not just an athlete."

When you go to a diesel competition, you'll see how much these are truly team efforts. It would be fascinating to study how the character of leaders is such that their mechanics will stay up all night to get their vehicle ready for the next day's race.

There's more to racing than what takes place on a weekend, though. All the top teams are gathering data that is used to for improving the vehicles in production for the masses. Whether it's dirt bikes, snowmobiles cars or diesel trucks, data is being gathered and innovations are being noticed in Detroit and elsewhere.

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For those who love trucks simply for their beauty, the East Coast Diesel Nationals is the place to showcase your passion. Here are a couple Show 'N Shine stars from the past. Maybe your truck is the one that will shine tomorrow.